Senior executives from some of Ireland’s leading publishers give their reaction to the February 2017 ABC Ireland Report

The ABC Ireland figures were released today 16 February 2017. The figures cover the period to 31 December 2016 and are based on circulation for the magazine in print and, where available, also incorporate circulation data for digital editions.

Commenting on the report Grace Aungier, CEO, Magazines Ireland said, “Today’s ABC report serves as a reminder of the unique power of Irish consumer and business magazines to engage and influence readers. There is a huge appetite for professionally-created and intelligently-curated content under the banner of a trusted magazine brand”.

We asked some of Ireland’s leading publishers to give their reaction to the ABC Report:

 “The latest circulation figures released by ABC represent an impressive year for Irish magazines as a whole with strong indications for a healthy future for the market. At Harmonia, we are very pleased with the performance of our portfolio of magazines. We are particularly delighted to publish the single best-selling Irish women’s magazine in Ireland in terms of active sales with our core women’s titles holding 50% of the annual women’s market”. Ciaran Casey, CEO, Harmonia Publishing.                                                                                                                                                                                                                                      

“We are delighted our two core titles Easy Parenting and Easy Food have both shown healthy circulation growth, rewarding our increased investment in editorial and production. Irish consumers are prepared to part with their hard-earned cash for the right combination of quality editorial content and high production values”.  John Mullins, CEO, Zahra Media Group                                                                                                                                                                                 

“I am so delighted that we have taken one of the top spots in our category again this year. Irish Country Magazine is just five years old this March so to be outperforming in our category is a huge achievement for the team. This is an even greater success when you know that it happened in a year when we increased our frequency of publication. Irish magazines are fantastic and it’s great to see so many readers support us and our industry. Here’s to a brilliant 2017.”  Jennifer Stevens, Editor, Irish Country Magazine.   

“We are delighted to have become the number one magazine in our category .The consistent growth is a testament to the relationships our talented, committed and enthusiastic team have developed  with our readers . We would like to say thank you to all of our supporters and look forward to sharing some more great times during 2017.”  Paula Lenihan, Editor, RSVP Magazine 

“The RTÉ Guide is Ireland’s largest selling magazine, with over 2.4 million copies sold annually. The magazine continues to maintain its robust sales and profitability in a challenging market environment. The ongoing success of the RTÉ Guide is achieved by delivering quality editorial content and evolving to appeal to new readers”. Philippa Gee, Marketing Manager, RTE Guide
                                                                                                                                                                                        

Ends

About Magazines Ireland                                                                                                      

Magazines Ireland is the association of magazine publishers and  represents 39 Irish publishers who together produce over 185 magazines, both consumer, business and custom titles in print and on digital channels. For further information about Magazines Ireland, contact Grace Aungier, CEO, Magazines Ireland. Tel 01 667 55 79 or grace@magazinesireland.ie or visit www.magazinesireland.ie

ABC REPORT to December 2016