Lunch and Learn
Join us on Wednesday 22 April, 2015 to hear three lightning presentations from a panel of industry experts. Each expert brings a different perspective to the table which means you’ll walk away having learned something new.
Lunch and Learn
Wednesday, 22 April, 2015
12 – 2pm
The Satellite Room, RTE, Donnybrook, Dublin 4
Bookings: €30.00 Click here to book your place
More About the Seminar:
5 Key Strategies for Building Successful Digital Brands
Muirne Laffan, RTE Digital.
Consumers’ expectations have changed and editorial teams have to move their thinking from ‘months to moments.’ This has massive implications for the creation, curation and sharing of content for all magazine media brands and the production processes that surround them. Múirne will outline five key strategies that editors can use to build a successful digital brands. A former director of RTE Publishing, Múirne is currently the MD of RTE Digital with responsibility for bringing content and products to Irish and International audiences across platforms, devices and markets.
Building and Retaining Readers’ Trust
Peter Feeney, Press Ombudsman.
At a time when magazines are looking at new forms of commercial activity there is a danger that the reader may lose confidence in the independence of the editorial content of magazines. Peter Feeney will examine how to navigate between editorial and advertorial; what is native advertising and the importance of integrity in editorial content.
Help Me, to Help You – The New Compact for Generation Y Employees
Fergal Brehony, Performance Metrics.
Fergal will examine current challenges in performance management; how to optimise your organisation for development and growth through structured conversation; learn how to effectively engage with your employees and how to improve performance throughout your organisation.
More About The Editors’ Forum
The Editors’ Forum, an initiative of Magazines Ireland, is the association of magazine editors in Ireland. It is an association exclusively for magazine and website editors. Membership is open to serving editors, editors-in-chief, editorial directors and content directors of magazines in print or online published in Ireland. As well as serving the needs of editors who have decision making authority, the forum will help to mentor and support journalists who aspire to taking on more senior editorial roles. Further details of the Magazines Ireland Editors’ Forum are available at http://www.magazinesireland.ie/editors-forum
Magazines Ireland, 25 Denzille Lane, Dublin 2.
Tel 01 667 5579 grace@magazinesireland.ie
