IT’S MAGNETIC

Sue Todd, CEO, MAGNETIC, made a presentation to Magazines Ireland members in May 2017

Magnetic research shows how magazine media is the most effective way for brands to develop meaningful connections with its audiences and why this is important. Charged with helping advertisers get the very best return from the rich engagement opportunities offered by magazine brands, MAGNETIC  looked at the changing role that magazine brands and channels play in consumers’ lives, and how this shapes delivery of effective marketing solutions for advertisers.