Jim Bilton is the Managing Director of Wessenden Marketing and Brandlab Research. He has worked in a variety of roles in the publishing, research and distribution industries, covering sales, marketing, business planning, retail distribution & logistics, direct marketing, consumer research and general management.
He was the managing director of both a newstrade distribution company and a subscription bureau. He has worked for the PPA, International Thomson, Comag, United Newspapers, Magnum Distribution and AGB Research. He sat on the various committees of PPA and has written for a number of publications including the Financial Times, The Guardian, Campaign, Media Week, Admap, Retail Newsagent, InPublishing, Marketing Week, World Press Journal.
